How Podcasting Can Grow Your Business

Friday, April 27, 2018

If you've been trying to grow your business and haven't seen the results you've wanted, I highly recommend you consider podcasting. Skeptical? Watch this video and I bet you'll change your mind. :) 


To Niche or Not To Niche

Friday, March 30, 2018

Unfortunately, I've gotten some pretty bad news this week regarding my business. My website is currently hosted on Adobe Business Catalyst, which is a website platform and CMS solution. I really like this solution because I can access it from anywhere (so its cloud-based) and also integrates a CRM and email marketing feature. They also offer a section or a part of their platform called WebApps, with which you can create custom pages and formats that are duplicatable very easily. This allows you to kind of “plug and play” some information. It helps quickly build membership areas or membership sites. So, there's a lot of benefits to this platform. I've talked about it before on my blog and I'm honestly in shock. Since it's an Adobe product, I thought that I could depend on it. I know that in the online world things come and go all the time. So, I'm not completely oblivious to the fact that things can disappear at a moment's notice. I've had it happen before with other online tools but I think when you have a tool or platform with such a large company, a successful company, it makes you really question things. 


Achieving Awesome Efficiency In Your Business With A Virtual Assistant

Wednesday, October 18, 2017

Certain tasks are similar across the majority of businesses, such as administration or creative tasks, and although essential, they don't directly generate income. If you're doing all these tasks in your business yourself - quite simply you're working really hard, but you're not working efficiently.

In this scenario, you're actively reducing the amount of time you can spend earning income... which is inefficient, counterproductive and can lead to feelings of frustration and overwhelm in everything you do. 


Avoiding Overwhelm And Maximizing Efficiency In Your Business

Thursday, October 12, 2017

As an entrepreneur you probably find yourself juggling all sorts of tasks, often with shifting priorities. You may get to the end of your working day and question whether you've made any progress, or achieved anything! This can feel frustrating and sometimes overwhelming, to say the least. Here are some tips to help beat overwhelm and achieve efficiency... 


6 Reasons Why Entrepreneurs Should Strive For Efficiency

Thursday, October 05, 2017

Efficiency is often talked about in the business world, at all levels of commerce from large to small. It's even seen as one of the most important factors in business - as the more efficient you are, the more productive you are... and this directly influences profits.

Focussing your efforts allows you to achieve as much as possible, in the shortest amount of time and with the least amount of exertion. Yet, oftentimes entrepreneurs find they're not operating efficiently and need to revise their approach to key business areas. Here are six reasons why entrepreneurs should strive for efficiency in every facet of their business operations... 


THE 1 Thing You MUST HAVE In Your Business To Super-Charge Success

Thursday, August 24, 2017

I don’t know about you, but I love cliff notes, tips and listening to how others created success in their lives and businesses. I’m a firm believer that you should “follow” or listen to those that are more successful than you. 


3 Key Areas Where A VA Can Help Increase Your Sales

Thursday, August 17, 2017

It's widely accepted that maintaining consistent marketing is critical to increasing sales. Yet, if like many business owners, you're attempting to fulfill many roles within your business, the amount of time you're able to put into your marketing efforts will vary depending upon how hectic you are with client work. 


Improve Your Work/Life Balance Through Delegation

Thursday, July 20, 2017

When you're busy managing all the tasks in your business, the rest of your life can kind of pass you by! You just cannot find the time to get a handle on any of the other essential things in life, such as taking care of yourself appropriately, seeing your family or taking the appropriate time to simply relax. That lifestyle can't be sustained forever, and working and living like for too long can lead to extreme burnout that's hard to recuperate from. 


Why Efficiency Is Absolutely Essential In Business

Thursday, June 29, 2017

Most business owners realize the importance of being efficient and increasing their productivity, but many have quite a ways to go before they can truly feel their business is operating efficiently. Oftentimes, this progress is blocked by the common entrepreneurial mindset that the business owner is the most appropriate person to take on each and every role. Of course, this creates a giant and overwhelming to-do list, often incorporating many background recurring tasks such as bookkeeping, marketing, social media, administration, website updates and more. Dealing with these tasks rather than the core business operations leads to a huge amount of wasted time, a loss of momentum, a bottleneck to productivity, lost opportunities to serve customers, stunted business growth and an overall reduction in potential income. Essentially, it means you need to spend longer at work to achieve the same outcome, regularly working unnecessarily long hours to make sure you get 'almost' everything done. 


Gain Control Of Your Business With 1nSourcing

Thursday, June 01, 2017

As a business owner with a range of talents, you've most likely been running a successful business for a while. Although, as you're still aiming to 'wear all the hats' in some cases you feel that you're not in control! Success has actually escalated the demands on your time and increased a number of recurring background tasks, such as responding to inquiries, inbox management, social networks and more. These tasks take a lower priority and build up, causing inefficiencies and triggering you to respond to the most urgent concerns as they emerge. Consequently, you find there's now little time for preparing your larger business strategy and your business growth has reached a plateau.